Telenet, our Belgian operation, has launched Blossom, an innovative “all-in-one” digital solution for the installation of charging stations and smart charging for electric cars.

Blossom is a separate company within the Telenet Group and will initially focus on installing and activating smart charging stations in homes for the employees of companies. It’s partnering with companies, such as Scoptvision, Optimile, and Unit-T, among others.

An estimated 1.7 million electric vehicles will be on the road in Belgium by 2030 with the majority being commercial vehicles. This evolution requires an expansion of the charging infrastructure in public spaces, at work, at destinations, and at home. According to a Deloitte study, 65% of charging will take place at home with roughly 800,000 home charging stations set to be installed by the end of the decade.

To provide charging infrastructure to the Belgian workforce, the new company will provide a total solution that simplifies the customer experience. Blossom will build on Telenet’s extensive experience in smart and connected services in the home. Blossom customers will be able to tailor their charging sessions to solar power, maximum peak usage, and, at a later stage, also to dynamic rates. This solution was developed in collaboration with Scoptvision and Optimile.

Blossom will be launched on April 1, this year. Telenet will migrate its entire electric fleet of company vehicles to Blossom in the coming months. In addition, the company is pleased that a pilot project is also starting up with part of the BNP Paribas Fortis fleet.

John Porter, CEO of Telenet, said:

“I am very happy that we at Telenet are taking another step on our innovation journey. After The Park, Doccle, and Itsme, we are now launching Blossom. By placing renewed emphasis on the ongoing digitization of our society, as well as the rapid electrification of our mobility, we can optimize both the installation and management of home charging stations through a unique digital platform. This way, we can simplify the lives of both employees and employers and create a win-win for both parties.”

Dann Rogge, General Manager of Blossom, said:

“Together with my team, I look forward to launching Blossom, starting April 1. We have an ambitious growth plan and are convinced that Blossom can make a difference through persistent innovation and a clear customer focus. Blossom is a great example of how Telenet innovation projects with a ‘partners in life, for life’ mindset gain opportunities for growth. We are going to seize those opportunities with conviction and enthusiasm.”

Laurent Loncke, Head of Retail at Banking BNP Paribas Fortis, said:

“As the country’s premier bank, we have been a natural mobility partner for many years through financing solutions, insurance packages, customized assistance, and leasing. Today, with several partners, we are proposing ‘Beyond Banking’ solutions in an ecosystem unique to Belgium to accompany our customers in the transition to low-carbon mobility. We are pleased to participate in a pilot project in this exercise in innovation and guidance. This partnership with Blossom allows us to add a new link to our mobility ecosystem.”

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