Starting from today, Sunrise UPC customers can benefit from the Amazon Prime Video experience on UPC TV. Fans of films and TV series will be able to watch all Amazon Prime Video content directly from the UPC TV box on their TV by a simple push of a button.

As a leading provider of communication and entertainment in Switzerland, Sunrise UPC already provides entertainment fans a huge range of content – Netflix, Starzplay, YouTube, Sky and Blue TV app are integrated on the UPC TV box. Via the Amazon Prime Video app UPC TV customers can now directly access even more Originals productions, Hollywood movies, top series, documentaries, independent movies, stand-up comedy and a range of kids’ titles.

Tina Rodriguez, VP Entertainment at Sunrise UPC: “We are committed to bringing the best content to our customers, at any time and on any device. With the integration of Amazon Prime Video we add yet another global provider of attractive content for our UPC TV customers and significantly enlarge the choice of premium content available.”

Barry Furlough, VP Amazon Prime Video Europe: “Amazon Prime Video offers the greatest selection including exclusive Amazon Originals shows and movies, a huge catalogue of TV and cinema favorites, plus a choice of hundreds of thousands of titles to buy or rent and enjoy within the Prime Video app. We are delighted to make accessing great content easier for UPC customers directly on their TV, from the UPC TV box.”

UPC TV includes a superfast set-top box with 4K ultra HD picture quality, a remote control with voice-over features, push to the TV functionality and the UPC TV App, which makes seamless TV viewing possible everywhere. Sunrise UPC customers also have access to extensive TV programming with more than 240 channels, including the MySports One channel which offers exclusive live sports. UPC TV makes it possible to stream virtually unlimited films and programmes (2,000 hours) and watch them from anywhere thanks to cloud storage. UPC TV also allows 7 days of Replay as well as Cloud Recordings and the option for every person in the household to create their own TV profile.

Further information about the Amazon Prime Video app and entertainment options offered on UPC TV can be found at www.upc.ch/amazonprimevideo.